You Tube & I Twitter. Now what?

Sponsored by David Perry & Associates and Zeum, this half-day workshop specializes in helping you chart a practical course through the seas of social networking. For over 22 years, DP&A has specialized in staying ahead of the curve in the realm of PR and social marketing. Starting out as a journalist 25 years ago, David Perry has seen the media world morph into realms of science fiction in less than a decade. That progress is accelerating and continuing. You need someone who understands that world, lives in that world, and can make you and your business comfortable and visible within it. New Media Made Easy is designed to give you the tools you need to start, grow or improve your presence in the exploding and vital world of social media.

At New Media Made Easy you experience real-world case studies with practical lessons on how you can use social media to grow your brand, improve your product/service offerings, customer relations and bottom line. Our presenters include industry leaders from San Francisco, the epicenter of the new media movement. This is where Web 2.0 theory meets real-world reality. You won’t want to miss this opportunity.

Takeaways from New Media Made Easy:

• Practical understanding of emerging media
• Learn how to use Twitter for conversational marketing - grow and monetize your “fan” base.
• Find out how to set-up, maintain and establish a micro-blog and a strategy for driving traffic to it.
• YouTube, Facebook, Twitter, what's next? Discover new Web 2.0 brand building tools.
• Follow best practices on emerging media. Avoid being labled as “SPAM”.

Registration closes Monday June